The Challenge
Navigate Building Solutions is a high-performing project management and CMa firm with an impressive track record: over 250 capital projects successfully completed across the Midwest.
But their website didn’t reflect the professionalism, scale, or breadth of expertise that set them apart. Outdated visuals, sparse copy, and a fragmented content structure made it difficult for prospective clients to understand who Navigate was, what they did, and why it mattered.
The goal was clear: redesign the site from the ground up to better reflect Navigate’s capabilities, elevate their visual identity, and equip their team with a content management system they could confidently own.
Our Approach
Isthmian Group led the full web overhaul—from discovery to launch—delivering a digital experience that mirrors the same clarity, consistency, and client focus that define Navigate’s approach to capital project management.
What We Delivered:
- Strategic Site Architecture
Designed a user-friendly layout that showcases Navigate’s deep portfolio, service areas, and team expertise. - Brand-Aligned Visual Design
Developed custom graphics and an intuitive interface grounded in the firm’s brand personality: confident, grounded, and practical. - Content Creation
Authored 100% of the website copy, translating technical capabilities into clear, compelling messaging for a variety of stakeholders: municipal leaders, school boards, nonprofits, and more. - Full Website Build-Out
Managed the entire development process—from page setup to responsive design—ensuring seamless function across desktop, tablet, and mobile. - Client Enablement
Provided step-by-step training and easy-to-use content update guides so the Navigate team could confidently manage future updates and announcements.
The Results (www.navigatebuildingsolutions.com)
- Launched a fully refreshed website that accurately communicates Navigate’s mission, method, and market leadership.
- Improved navigation and clarity for audiences ranging from public administrators to private developers.
- Empowered internal staff to maintain the site independently, and thereby reduce outsourcing needs.
- Aligned digital presence with their reputation for meticulous planning, proactive problem-solving, and hands-on project execution
What the Client Can Do Now
- Highlight recent projects in a compelling portfolio format.
- Feature team members and partners in an approachable, human-centered way.
- Share project wins and press releases with in-house updates.
- Direct prospective clients to a professional, credibility-building online presence.
Conclusion
At Isthmian Group, we believe a website isn’t just a place to park your business, it’s where your credibility begins. For Navigate Building Solutions, we delivered a digital home that acurately reflects the quality of their work, and gives them the tools to grow further.
